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A
data-driven & result oriented marketing team
01
research & insights
An elaborated process of inspecting and reporting business, market, and target audience-oriented factors to generate valuable business insights. learn more
02
social media marketing
The use of social media platforms to promote products, services, brands, and businesses through organic content postings and paid advertising. learn more
03
search engine optimization & marketing
A detailed strategy of organic promotion and paid advertising on search engines to improve content ranking and increase website traffic. learn more
04
email marketing
A marketing strategy of sending commercial and promotional message campaigns to targeted groups through email. learn more
05
influencer/affiliate marketing
An advertising model of product & service promotions sponsored by third-party partners such as Social Media Influencers, Bloggers, Vloggers, Agencies and Publishers. learn more
research & insights
- Competitors Identification
- Traffic & User Acquisition Analysis
- Product & Pricing Study
- Analyze Web Content
- Social Media Marketing Analysis
- SEO & SEM Keyword Analysis
- User Sentiment Research
Competitive Analysis
The Competitive Analysis Report assists you in understanding your competition and market sentiment. Our consultants drill through granular data & present you with actionable information to innovate, enhance your value proposition, and outshine your competitors.
We conduct an elaborate analysis of your direct and indirect competitor’s Market Share, Value Proposition, Differentiators, Pricing, Geography, Marketing, and overall Strengths, and Weaknesses. Our analysis of the competitor Traffic and User Acquisition will help you in diagnosing where your competition gets eyeballs from.
Our User Sentiment Research on the competitor’s customer reviews will enhance your understanding of your customer’s pain points and will guide you in improving your products/services and getting ahead of the competition.
- Analytics Framework & Tracking Setup
- Analytics Dashboarding + Reporting
- In Depth Ecommerce Study
- Acquisition Insights
- User Behavior Analysis
- Engagement Insights
- Monthly Optimization Recommendations
- Weekly/Monthly Analysis Reports
Analytics & Business Insights
Business Analysis is a time-consuming task, if not done properly data can mislead causing financial loss. Our team of data crunchers provides you with accurate numbers, actionable insights, predictions, and reports that result in business growth.
To provide you with a holistic view of your business, we set up a Google Analytics Dashboard and maintain several detailed reports on Audience Characteristics, User Acquisition, Conversions, User Behavior, Engagement, and overall E-commerce Performance. Moreover, we provide weekly and monthly recommendation reports to ensure the timely optimization of all aspects of your business.
- Social Media Audit
- Audience Persona Identification
- Multi Channel Social Media Strategy
- Content Development & Design
- Engagement Analysis & Reporting
- Community Management
Social Media Management
Our goal is to enable you to focus on things that are essential. Our team takes the load off you by handling your social media, engaging users and create a positive brand image organically.
Devising a strategy inclusive of the industry's best practices and your brand’s values is imperative to us. Therefore, after an elaborate analysis of your existing marketing efforts, our social media marketing specialists design a multi-channel monthly calendar inclusive of engaging static and dynamic content for social media posts, stories, and reels.
Our customer support team ensures the active handling of customer queries on all platforms. Moreover, we provide you with weekly and monthly performance reports and recommendations to analyze goal completions and make timely improvements to the strategy.
- Industry & Audience Analysis
- Multi-Channel Ads Manager Setup
- Creative Strategy Development
- Advanced Audience Targeting & Retargeting
- Static & Dynamic Content Design
- Campaign Testing & Optimization
Social Media Advertising
Paid Advertising on Social Media platforms is an effective way to build customer connections and boost marketing campaigns – Fast! Our advertising experts utilize popular social media channels to build awareness, drive traffic, and ultimately increase conversions.
We focus on using superior data learning and audience-targeting properties of paid media to build static and dynamic campaigns on your preferred channels. Our multi-channel strategy for each advertising platform is a combination of industry trend identification, audience persona creation, content design, copywriting, and monthly performance reporting and optimization.
SEO & SEM
- Technical & Non Technical SEO Audit
- Google Analytics/Console Setup
- Monthly Traffic & CPL Reporting
- Title Tags & Meta Descriptions
- Keyword Research & Mapping
- On-page SEO Optimizations
- Canonicalization Analysis
- HTML/CSS/Javascript Optimization
SEO helps build long-term equity for your brand. A good ranking and a favorable placement help elevate your brand's profile. Our SEO experts drive data-driven SEO strategies to ensure superior business ranking.
Starting from an in-depth audit of your website and system to critically analyze your competitors we anchor your business to the upper decks. Analyzing your business on several factors including canonicalization and duplicate content analysis assists our team in deducing what stage we are on and how to build a concrete and robust SEO strategy from there.
Identifying the keywords that are best suited to your business and will have the greatest impact on your sales, we target them onto desired pages strategically to help make every session a conversion.
- Ad Manager Setup
- Campaign-Oriented Planning
- Campaign Setup & Keyword Research
- Remarketing and Audience Targeting
- Campaign A/B Testing
- Monthly Performance Reports
Search Engine Marketing
SEM is essential because it ensures that your target audience sees the content you create in their search query results. Using Search Engines as a marketing medium is one of the most effective ways to boost your business with a conversion rate of at least 50% better than organic traffic.
Our experts start with setting up the search engine tools such as Google Console and devise a thorough strategy based on the keyword analysis tailored for your business. The campaigns are inclusive of multiple ad types including search ads, display ads, video ads, etc. Our weekly and monthly recommendation reports ensure the timely optimization of all ads to maximize ROAS.
email marketing
- Email Capture & List Growth
- Content Development
- Design, Setup and Scheduling
- Triggered and Automated Emails
- A/B Testing and Optimization
- Monthly Performance Reports
A marketing strategy of sending commercial and promotional message campaigns to targeted groups through email
Email Marketing is a powerful tool to level up your marketing strategy. Our team of marketers designs personalized campaigns that increase returning customers, expand the pool of interested leads, and help get revenue back from abandoned carts.
Our experts capture emails through email capture tools like OptinMonster/Sleeknote, using content & design that converts. From email content development to campaign optimization, our email experts plan, personalize and execute your email marketing strategy creatively through MailChimp, Hubspot, and Klaviyo.
Our email experts conduct A/B tests on email designs, subject lines, and content to optimize email campaigns. Automation emails are set up to reach the right customers at the right time to increase conversions.
Affiliate / Influencer Marketing
- Market & Trend Analysis
- Audience Persona Identification
- Creative Strategy
- Data-driven influencer selection
- Campaign Crafting
- Campaign Management & Monitoring
An advertising model of product & service promotions sponsored by third-party partners such as Social Media Influencers, Bloggers, Vloggers, Agencies, Publishers etc
Influencer marketing is the final puzzle piece to a well-rounded multi-channel marketing strategy. Our marketers work with content creators to generate branded content to increase brand reach and drive conversions.
Focusing on industry trends and the brand’s values, our specialists design audience personas and an elaborate campaign plan. From influencer outreach to partnership management, we design detailed custom marketing briefs that clearly outline objectives, guidelines, and deliverables. Moreover, we maintain weekly and monthly performance reporting to achieve maximum campaign optimization with all influencers.
our expertise.
marketing strategies that make a difference
For any startup or business to acquire customers, grow, scale and automate it is important to use the right tools. Here are few, we use
social media marketing